Internet Issues

 


Internet Issues

There have been a number of studies on the why's and wherefore's of moving onto the Internet. Here we have collated recent information from Business Computer World/Spikes Cavell research into businesses on the Internet.


Which of the following was a prime motive for having a web site?

Increase company profile:  73%
Build customer relations:  39%
Following fashion:         18%
Fear of rivals sites:      17%
Selling over the internet: 8%

Source: Business Computer World / Spikes Cavell


What are the main benefits your company seeks from Internet Commerce?

Reaching Worldwide:        35%
Winning new customers:     32%
New route to market:       27%
No benefits being sought:  23%
Getting ahead of rivals:   17%
Cheaper customer support:  17%
New products to market:    12%
Source: Business Computer World / Spikes Cavell


What are main difficulties in running in your Web site?

Hard to maintain:          38%
Protection from hackers:   19%
Complexity of startup:     16%
Lack of trained staff:     13%
Hard to show benefits:     12%
No problems at all:        10%
Attitude of management:    7%
Source: Business Computer World / Spikes Cavell

 

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