In this issue
- Newsletter services saves thousands
- Corel ships Free WordPerfect
- How to open files with the right program
- How to stop SCO printing banners
- Use Adboe Graphics Filters free over the web
- Don't touch that mouse: keyboard shortcut
- Seen on the Internet - another slice of fun.
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NEW SERVICE FOR MANAGING ELECTRONIC NEWSLETTERS SAVED US £25,000 A YEAR
How our own software saved us a small fortune in printing costs.
Want to use your own email newsletter to generate business or share
advice?
Want to know how we saved £25,000 a year by going electric?
Tired of paying big bucks for ads that don't generate enough responses?
Need to turbo-charge your company's sales?
Consider the following:
Newsletters have four times the readership of traditional ads (source:
Dartnell Company).
Readers find newsletters more credible and believable than ads.
Publishing a professional newsletter helps establish your company as an
authority and leader in its field. It also improves name recognition and
sets your company apart from the competition in the minds of readers.
A newsletter allows you to give readers more in-depth information than
an ad. This is especially important when you're trying to educate
consumers about complex products or services. Once customers fully
understand the many benefits of your products and services, they'll be
more likely to buy.
But, traditional paper based newsletters are expensive to run - I know
we used to use them. Our monthly spend was over £2,000 a month. Since
we switched to email only newsletters - to the same audience and then
some - our costs have fallen to around £50 a month.
We used to send 12 monthly newsletters to 4,000 people, or 48,000 printed
copies a year. We now send weekly newsletters to around 3,000 people
around 150,000 a year!
Our newsletters are based on a very low-key sales approach - broadly we
would like you to think of us next time you need some computer oriented
work doing - that's all.
Sometimes, like this week, we have a service that we would like to
promote - in this case our new News2000 service which lets you make the
same kind of savings we did. For £500 per annum you can run as many
newsletters as you want to as many lists as you want.
How does it work?
You have simple web based forms for adding and removing subscribers to
your lists. For your newsletter, you simple paste the news into the
form, select the newsletter list its to go to - and press Send. That's
it.
Total time - around 1 hour each newsletter we reckon.
This is a tailored service - please call 01242 25500 or email sqw@c2000.com
to find out more about how we can help you with your newsletter
promotions.
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COREL NOW SHIPPING FREE WORDPERFECT!
Following up from my comment last week about Corel promoting free Office
Star, this week Corel have announced they will be shipping free
WordPerfect 8 Suite.
WP 8 is the previous version, Corel are now on Corel Office 2000 (?). It
is also "advertising supported" - in other words you have to put up with
adverts to read it.
http://www.corel.com/
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HOW TO STOP YOUR FILES BEING OPENED BY THE WRONG PROGRAM
You've installed some new piece of software and suddenly it insists on
opening nearly everything. I get this a lot with graphics packages - I
use a lot of different packages and every time I install one - it
insists on taking over all my file associations.
Double clicking on my JPEG picture files no longer fires up my favourite
editor, but the new usurper!
Well, it's easy to fix. To change the default application of a file
type, simply select the file, hold down SHIFT, and click the right mouse
button.
Select Open With, and choose the program you want to use for this file
type. Select "Always use this program to open this type of file" at the
bottom of the dialog box.
More Microsoft Tips at
http://www.c2000.com/mswindow/
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HOW DO I STOP SCO UNIX FROM PRINTING BANNERS ON EVERY PAGE?
Well, fortunately Unix standards mean that there are only a *few*
possible ways of fixing this - knowing which one is bit trickier
though...
Try editing /etc/default/lpd. You will need to add a line like:
For Xenix: BANNERS=0
For Unix: BANNERS=nobanner
You can also control the use of banners in the command line that calls
the print. For example:
lp -o nobanner < file.txt
If you want to make this apply to a Uniplex printer then you want to
edit the /usr/UAP/PRINT/printers file and modify the command part of the
entry, for example:
Laser1:dumbp,| lp -o nobanner
Now of course, things are never quite that simple. Firstly not all
printer interface scripts will use /etc/default/lpd. You will need to
fix these separately. Secondly, some scripts on SCO Unix will still use
the old Xenix style entry, so be warned...
More Unix and Uniplex tips at
http://www.c2000.com/uniplex
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USE ADOBE GRAPHICS PLUGINS OVER THE WEB!
Use the facilities of Adobe Photoshop without buying the product.
We don't normally advertise web sites, but I thought this was
interesting to the graphics fraternity. At the eFXservices web site you
can upload your own images and process them through their online
filters, such as:
- quality control (contrast, brighten, sharpen etc.)
- adjustments (scaling, cropping etc.)
- corrections (remove noise, de-speckle, color balance)
- effects. (hundreds of high quality effects for web and print design)
The process is quite long winded it has to be said, and is not a
substitute for owning PhotoShop if you need those plugins, but for
casual use its fine.
To try it out go to:
http://www.efxservices.com/
More Graphic and Digital Image information at
http://www.justkiss.com/psp/
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DON'T TOUCH THAT MOUSE!
An occasional series of keyboard shortcuts
To make sure that words stay together (eg: "Mr Walden" or "Centreline 2000"),
press Control Shift Spacebar between words in place of the usual space.
This means that the words will never be split over the beginning and end
of a line but will always appear directly next to each other.
More MS-Word Shortcut Sheets at
http://www.c2000.com/mswindow/wordcut1.htm
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SEEN ON THE INTERNET:
Another fascinating slice of Internet life scoured from the newsgroups:
Subject: Re: Limits to Growth
From: "P. W******"
Newsgroups: rec.arts.sf.written
On 12 Apr 2000, David G****** wrote:
> In article <38F39E71.3AE2@wizvax.net>, Sea Wasp wrote:
> >
> > Money is the root of all evil.
> > And a man NEEDS roots.
>
> Power corrupts. Absolute power is kind of neat.
If power corrupts, how does an electric refrigerator keep food
from spoiling?
Peter W******, anti-social Darwinist
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